Kris, the Director of 123 Krav Maga started his new self-defence meets fitness club in Basingstoke in autumn 2013. Whilst he already had a team of developers in place, he needed help with the architecture and the copy for his new website. Which is where we came in. Luckily, we didn't have to fight him for it as he's very fit!
Following a couple of briefing sessions, we agreed that the web needs to present 123 Krav Maga as an established business, using client quotes, good quality photography and short promotional videos to explain what Krav Maga is. The tone of voice and the copy was very important too, as Krav Maga uses self-defence fighting technique which can be wrongly perceived.
Today, the business is growing with additional classes and seminars added in Newbury and Bracknell as well as workshops for children, with Kris managing the content of his web himself.
“Andrea from bebuzz knows her stuff. Choosing the right words to describe what we believe in and teach has helped to get the message across instantly! Andrea also advised on the web's content and architecture, colours and much more.
Highly recommended."
Kris Szczepanski
123 Krav Maga Director
Marketing Consultancy - Andrea
Copywriting - Andrea
Web consultancy - Andrea
To find out more, please visit their website.